For California agents, teams, and investors

    Your California Real Estate Virtual Assistant

    From the first inquiry to the listing launch, your assistant keeps California leads, listings, and marketing moving while you stay with clients.

    WeProcure VAs work your business hours on Pacific time, inside the CRM and marketing tools you already use.

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    From new lead to listing launch

    In a competitive California market, the agent who follows up first and launches listings cleanly wins. Your assistant handles the steps in between so nothing sits waiting on you.

    1. New lead comes in. Your VA responds during Pacific business hours, logs the lead in your CRM, tags the source, and sets the next follow-up.
    2. Nurture and appointments. Runs your follow-up sequences, books appointments on your calendar, and sends confirmations the day before.
    3. Listing prep. Gathers property details, schedules photos, and drafts listing remarks for your review.
    4. MLS input. Enters and updates the listing in CRMLS or your MLS, and tracks status and price changes.
    5. Launch and updates. Publishes just listed posts, email campaigns, and flyers, then sends your sellers a weekly update.

    Your assistant handles the follow-through. You handle the clients and the negotiations.

    What California clients delegate most

    Listing and MLS support

    Listing input and updates in CRMLS and other California MLSs, photo and showing coordination, and price change tracking.

    Marketing execution

    Just listed and just sold posts, email campaigns, listing flyers in Canva, short listing videos edited in CapCut, and website updates in WordPress.

    Lead follow-up and CRM

    Fast response to new leads, appointment setting, and a clean database in KW Command, Follow Up Boss, or the CRM you use, with calls and texts through RingCentral.

    Client communication

    Weekly seller updates, appointment confirmations, and inbox support written in your voice.

    Research and reporting

    Comparable sales pulls, farm area owner lists built in PropertyRadar, and weekly pipeline reports.

    Support that respects your license

    California's Department of Real Estate (DRE) reserves activities like negotiating, advising clients on terms, and showing property for licensees. Your VA handles the administrative work around those moments: managing leads, preparing listing materials, and organizing communication. You keep every licensed decision.

    Working hours that match your market

    • Weekday coverage on Pacific time, aligned with your office and client hours
    • 20 or 40 hours per week, billed monthly
    • Matched with a VA within 3 to 5 business days after your discovery call
    • Free replacement within the first 30 days if the fit is not right

    What California agents say

    "I can't see myself running my business without them anymore. ... They know the ins and outs of the real estate business well and have provided insights that have helped me take production to the next level."

    Elizabeth S., California

    "My Executive Assistant, Myr, has been a valuable asset to our team ... My business is running more efficiently than ever now."

    Jen D., California

    Frequently Asked Questions

    Common questions about virtual assistant support in California.

    Can a virtual assistant do licensed real estate work in California?

    No. The DRE reserves activities like negotiating and advising on terms for licensees. Your VA handles the administrative work around them, and you make every licensed decision.

    Which California MLSs do your VAs work in?

    Our VAs work in CRMLS, CLAW MLS, FLEXMLS, and can learn your MLS's specific input rules.

    Can my VA enter listings in the MLS?

    Yes, using an assistant account or whatever access your MLS allows for assistants. Your VA enters details, photos, and updates, and you review before anything goes live.

    How quickly does my VA respond to new leads?

    During their shift, your VA responds to new leads, logs them in your CRM, and sets the next follow-up. You agree on response targets during onboarding.

    Do your VAs handle transaction coordination?

    Not currently. Our VAs focus on lead follow-up, CRM, listing support, and marketing. If you work with a transaction coordinator, your VA can keep your CRM and client updates in sync with them.

    Do your VAs work California hours?

    Yes. VAs work weekdays on Pacific time, so they are online when your clients and team are.

    Start with the work that slows you down

    Tell us where your California business needs capacity. On a short discovery call, we learn your process and match you with a VA who fits it.